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Archive for April 2009 – Page 2

Carol Scheer

Chief Geek
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Thank you for offering your wonderful website. It was simple to use and fast to implement. In these economic times anything that is “free” certainly helps.

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Categories Testimonials
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vzaar video for business
[vzaar](http://vzaar.com/register), is the now the first video hosting service to offer its users the choice of what player size they would like their video to be viewed in, before the upload process begins.
London, UK, April 15, 2009 – Today, with the release of their new Multi Size Player feature, vzaar is the first video hosting service to offer its users the choice of what player size they would like their video to be viewed when added to their website or eBay listing.
This is a timely release for vzaar as they have beaten larger companies in this space with a feature that gives users more control over the video players their videos will be viewed in. [vzaar users](http://vzaar.com/videos?sort=most_recent) must select the player size before uploading a video so that the video is encoded at the specified dimensions ensuring optimal quality.
“Our customers use vzaar to power video on their business websites, and not for entertainment purposes like many other video sites, so their requirements are more defined. Having the ability to select a small, medium or large player size gives our customers more control over their content.” commented Jamie Parkins, COO of vzaar.
In the recent months, this British based video hosting service has been enjoying success by signing over 100 paying subscribers, in the first quarter of 2009 alone. vzaar, founded by ex eBay employees, originated as a video tool for eBay sellers but has since has expanded its services to allow any business to add video to their website.
About vzaar.com
vzaar is an online video hosting service powering video on websites around the world. The vzaar platform is designed for commercial use enabling online merchants and business to add video to their websites in an unbranded video player free from advertisements and unwanted links. vzaar offer free and [paid packages](http://vzaar.com/purchase/packages) to its customers, each providing varying capacities of video distribution.
Contact: Ian J Snead
Ian (at) vzaar.com
http://vzaar.com
USA & Canada 1-877-831-7110
United Kingdom +442072024807

Categories Press Releases
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select player size.jpg
We are always listening to our users and much of what they say is discussed in our weekly product meetings. What we think people want is not necessarily what people want, and what people want is not necessarily what they need. So we try and determine what the latter is before we develop the feature.
Today we are officially announcing the release of a feature that should make our customers smile. It’s not totally remarkable but it is I think a small step in the right direction. Multi Size Video Players are here. It’s a pretty straight forward feature and it works like this.
1. Before you upload a video to vzaar select the video player size.
2. That’s it! I said it was straight forward.
What’s really remarkable is that none of the other [Big Gorillas](http://images.google.co.uk/images?q=big%20gorilla&oe=utf-8&rls=org.mozilla:en-US:official&client=firefox-a&um=1&ie=UTF-8&sa=N&hl=en&tab=wi) in the video hosting space offer this service. Our customers have been asking for it and at one of our meetings a few weeks back we decided to build the option. We felt it was something our customers needed and now it’s ready. (Thanks to Adrian, Mauricio, Agata, Pawel & co.)
What’s also cool (not remarkable) about this feature is, when you select a size, (Small, Medium, Large or Original) we encode the actual video file to those dimensions (so that we can ensure the best video quality). Sure you can take the video embed code from any video sharing site (like YouTube) and adjust the dimensions in the HTML embed code, but this just stretches the content, and you lose quality. By encoding the actual video file itself at the dimensions you specify , we ensuring the best possible quality.
We also encode the video at the source aspect ratio. Here is what I mean: Video comes in several aspect ratios. The two main ones we see are wide-screen (16:9) and standard (4:3). When you select a player size before you upload, we then encode the video making sure we retain the aspect ratio of your source video. So for example, if you have a video shot on a digital (photo) camera chances are it’s in 4:3, and if you chose the large player, we will create a large 4:3 video player for that video. If however you shot it on say a Mini HD, which shoots in 16:9, we would create a large video at 16:9.
This means the video is using all of the player’s real estate. This avoids playing standard videos in wide-screen players with black bars down the side (or vice-a-versa with black bars on the top of a widescreen player). Remember the days, before you bought your wide-screen TV, watching new wide-screen movies on your old TV. There was all that unused space. Well, you won’t find that on our players. We actually encode all [video aspect ratios](http://en.wikipedia.org/wiki/Aspect_ratio_(image)), not just 4:3 and 16:9. So if you video is in an unusual format (we see a few 5:4s or anamorphic sizes on occasion), don’t worry. We’ll keep the width set to one of our sizes and ensure the height such that your source aspect ratio is preserved.
We offer four sizes to select from one of which is “original”. The original options encodes (and displays) the video in a player size that is equal to the original size of the video shot. So if you upload a video where you particularly want the height and width not to change, this is for you. We have not had a lot of request for this, so we broke the rules a bit when it comes to what users need. However looking around, when we see users hosting videos themselves (very often screencasts) we see them in really large sizes, or unusual sizes. So if you are looking for video where the size is preserved, then this is for you.
Here is a screen shot of the new player sizes we now offer. You can also click here to view some of our [users most recent videos](http://vzaar.com/videos?sort=most_recent).
Widescreen.jpg
not widescreen.jpg

Categories News
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bloke_in_frame
Hi all. I am vzaar’s design dude. This is my first blog post here so I thought about making it very relevant to your needs and write a bit about video (if you are reading this I assume you have an interest in video). I am not going to talk about the business implications of it. Jamie our *Business Man* frequently writes great posts on this.
This post is a reflection of what I have learned over the years about video and my experiences with it. Put simply…I am writing what’s in my head, so this is not intended to be a definitive guide but more of a sharing experience type of thing. Hopefully it will add some value to your video knowledge and be fun along the way!
Being a designer, both online and print, I deal a lot with visual communication. Video is the ultimate visual communication tool (if I can call it this way) at your disposal. Get your message across effectively. Think about it before you actually produce your video and it will make wanders to your final product.
No amount of video software trickery will compensate for bad quality footage. No, I do not mean picture quality but content quality. Granted, picture quality is important but content is far more. Ultimately that’s what video is about.
This post discusses what you should think about before picking up the camera, during filming and after (editing), and also what vzaar can do for you along the process.
This post is divided in four parts:
**1. Video hardware and software background – the evolution**
Some background on video hardware and software and my early experiences with it. I find it fascinating how much technology has changed. 10 years ago you would have to be very patient to get video done on a computer indeed…
**2. The video tech bit – no need to be a video tech to know the tech**
Nowadays your video camera will talk happily with your computer, but knowing a few things will help you tremendously, like that small video setting you needed to choose on your computer the other day and did not know.
**3. Planning your video – getting it right in your head first**
Scripting, camera shots and angles, audio, lightning.
**4. Editing your masterpiece – making it to the point**
Professionals call video editing post-production but this really is about reducing your footage to a digestible piece, which are both interesting to watch and gets the message across. Bang! You’ve done it!
*Next week: Video hardware and software background – the evolution*

Categories Video Advice
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We had a team meeting Friday.
We couldn’t close the door.
Check out the video below to see the groovy location we had the meeting.

(This was recorded on my new [Flip Mino HD](http://www.theflip.com/products_flip_mino.shtml#scene=sceneMain) which is just a great camera for shooting HD footage.)

Categories Team vzaar
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