The Ad is the Content.

When videos are created with the simple and noble goal to honestly explain, demonstrate or showcase a product, not only can they be used as a conversion machine on product pages, but also as a powerful lead generation tool outside of an e-commerce site. The content is the ad, the ad the content. The Ad is the Content, videoretailer.org

Just what we keep saying. This is why we don’t run adverts over our videos at vzaar. It’s because the video is the advert. We want to support you by creating the best video service around so you can showcase your products. Not so we can make money by showing someone else’s products on top of yours.

The ad is the content. Your content is the ad.