The Obstacles (And How To Overcome Them)
Let's be frank, introducing a new system can be challenging. But
help is at hand. We chatted with the experts to find out how to
overcome the obstacles to get those video wins rolling in.
Former Director of Technology at Huron City School,
believes we never stop learning. Author, Developer, and EdTech
blogger he’s passionate about integrating technology into the
Encouraging staff is easier than ever before due to the low
barrier to entry and the ability to easily create videos from
mobile devices. The first step is doing. Once the instructors
record a video for the first time all of the FUD (fear,
uncertainty, doubt) goes away.
Timothy Houston, Edtech Blogger
Director of Technology for "New London &
Shelby City School."
Timothy elaborates, "it's also very important for you as an admin to model the
behaviour and do things like record staff meetings or push content
Finally, the teachers have to see the benefits to them in their
world. If you are trying to change a culture, you can't just
mandate the change, you must get buy in from the staff."
After a successful career in public education as a Teacher,
Instructional Technologist and Director of Instructional
Technology, Steven Anderson
works with educators across the globe as a consultant.
Part of the problem of technology adoption among educators is
that many technologies can replace the old ways of doing things.
And the old ways are the most comfortable.
Instructional Technologist and Director of
Steven continues, "if an educator has been lecturing for their entire career and
then all the sudden we want students to bring laptops and tablets
to the classroom, 9 times out of 10 the content that educator had
been lecturing on for all those years is irrelevant. Meaning I can
discover the answer to anything in human history through my
device. That's a fact.
The idea of what teaching and learning means has to change.
Educators need to see technology not as the enemy but as a means
to go deeper. Technology can remove the barriers to learning
and allow students and educators alike to follow a path of learning
that is meaningful to them.
Think in our everyday lives if we had been so resistant to
technology like some educators are to technology in the classroom.
Or think about if we took the technology we rely on every day to
live our lives. We wouldn't stand for it. Yet educators do this
to students everyday.
We have to embrace technology as a means not to just rehash
already known knowledge but use that knowledge that was
traditionally transferred through the lecture model and allow
students to create, make and modify."
It's absolutely critical that any tech (including video) you
introduce is super simple to use. A teacher's time is precious.
Nobody is going to put the hours in to learn something terribly
complex. It just won't happen. You'll need to make it very, very
easy to add video to your LMS/VLE. Look for video Building Blocks
and plugins that don't take FOREVER to set up. Then, make sure
teachers can add video to their courses in a matter of clicks.
Reliability of service
Picture the scene. You've implemented the tech and faculty are
actually using it (high five!). They've successfully made the
transition to video based education, they've added video to a
course and instructed their students to watch and discuss. And then
the video doesn't work.
Cue a flood of emails into your already
never-enough-hours-in-the-day teacher's inbox. And then they're
forced to do tech support. Nobody wants that.
Reliability of service is important. You need to be sure that the
tools you've implemented, well, work. So here's a checklist of
things that any video host worth their salt should have:
Effective video management
- Global Content Delivery Network (servers all over the world to
handle video playback even in far-flung places).
- HTML5 Video (videos should be playable on desktops, laptops,
tablets and mobile).
- Customer support! There's nothing quite like picking up the
phone and calling someone to chat through whatever issue you may
be having. Beats waiting on email responses or trawling
discussion forums (unless you want to of course).
Video can be used in a lot of different ways in education. Not
only are there different use cases (marketing, teaching tool,
student assignments), there's also a lot of different categories
that fall within these use cases. Different departments, different
marketing campaigns, different student projects…
Without an effective video management system in place you'll likely
end up with a LOT of disorganised video content so it's impossible
for anyone to find what they need.
You'll need someway of being able to categorize and subcategorize
When you've got a large faculty and you let them loose with a new
"toy", you might regret handing everything over to them. You may,
for example, have set up the branding, player colors, encoding
settings and want them to be used consistently from faculty member
to faculty member.
Be sure to think about how you'll restrict access to the various
different types of video and different settings you have pre-set.
For example, do you want your Science teachers to have access to
marketing materials? The best thing to do is to give each teacher
their own video area. And then only you (and maybe a handful of
other admins) have total control over the whole lot.